The Technology Behind Cannabis Infused Beverages (VIDEO: Panel, Extraordinary Futures Expo)
Building market leading brands in a nascent category involves a blend of savvy marketing, and disruptive product concepts.
This panel was featured as part of the education programming at Extraordinary Futures, an expo and event hosted by Cambridge House International in Vancouver, Sept 2019.
Synoposis:
The winners in the massive cannabis beverage market will be determined by their technology, IP, product and branding. Four entrepreneurs show you what to look for.
Panelists:
Chris Bunka - CEO, Lexaria Bioscience Corp
Emma Andrews - CCO, BevCanna Enterprises Inc
Paul Pederson - CEO, NextLeaf Solutions Ltd.
Terry Donnelly - CEO, Hill Street Beverage Company
Moderated by Anna Serin - Canadian Securities Exchange
WATCH HERE: https://www.youtube.com/watch?v=5vTdfIoxd0Y&t=890s