Bringing a Cannabis Brand to Life (VIDEO: CSE Podcast Interview)
Have you ever wondered what it’s like to develop a cannabis infused beverage brand?
I had the pleasure of helping pioneer the launch strategy for a portfolio of infused beverage brands while at BevCanna, in the role of Chief Commercial Officer. While it wasn’t too long ago, it also feels like a lifetime ago. It was before I went on Mat Leave, became a Mom, and we (the world) went through a global pandemic, aka the year that changed everything!
This interview originally aired on the Canadian Securities Exchange podcast, #HashtagFinance. The episode was hosted by Grace Pedota of the CSE, and made possible by BevCanna Enterprises.
Synopsis:
Emma Andrews, Chief Commerical Officer at BevCanna Enterprises Inc. (CSE:BEV), sat down with Grace Pedota of the CSE to share her thoughts on the type of beverages we should expect when infused cannabis beverages go legal in Canada this October (2:13), how she applies her background as a nutritionist into the cannabis industry (6:26), her experience with cannabis as an endurance runner (8:14), and her perspective on plant-based food in the fast food industry (10:44). Listen until the end to hear her thoughts on cannabis consumption as an expecting mother, and her outlook for cannabis in health and wellness products over the next 20 to 30 years.
